The Prince of Wales's Charitable Fund

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How we are funded

Landscape image with the Waitrose Duchy Organic logo in the top right corner

Sustainability plays an important role in the operations of the companies that make up the Charitable Fund's commercial subsidiaries. Duchy Originals Limited and AG Carrick Limited (trading as Highgrove Enterprises) donate their profits to the Charitable Fund, providing the income needed for charitable giving.  The Prince of Wales's Charitable Foundation trading as The Prince of Wales's Charitable Fund (PWCF) also receives income from Trusts and Foundations as well as High Net Worth donors. 

Duchy Originals Limited and Waitrose Duchy Organic 

HRH The Prince of Wales launched Duchy Originals Limited in 1992 with its first product - a biscuit made from wheat and oats grown organically on the Home Farm at Highgrove. Since then, the range has grown to include more than 300 products, from everyday vegetables and milk to noteworthy ales and biscuits.

Duchy Originals works in partnership with Waitrose. The partnership gives Waitrose, the exclusive right to originate, promote and distribute Duchy Organic products in the UK and overseas. Waitrose sells Waitrose Duchy Organic products through its own branches and at Waitrose.com and also wholesales Waitrose Duchy Organic products in the U.K. and overseas. Waitrose Duchy Organic is now Waitrose's flagship organic brand.

The Prince of Wales aimed to create what he calls a ‘virtuous circle’ by creating a company that helped small farmers find a new market for their goods while offering consumers natural, high quality food and promoting more sustainable production methods that improved soil health and protected the environment. Products in the Waitrose Duchy Organic range are made with high-quality organic ingredients, using meat sourced with sound animal husbandry and high welfare standards.

To complete the ‘virtuous circle’, the groundbreaking Partnership between Duchy Originals and Waitrose is built on the shared principles of Good Food, Good Farming, and Good Causes as set out in Waitrose's Good Food Charter.  The Partnership aims to encourage British organic farming, thereby helping to preserve our heritage in the countryside. Sales of Waitrose Duchy Organic products provide a donation to PWCF and The Prince's Countryside Fund. Over £17 million has been donated to PWCF.

Highgrove Enterprises

Highgrove Enterprises is the trading name of AG Carrick Limited, a subsidiary of PWCF. The company manages the Highgrove shops which are currently located at Highgrove House and Tetbury as well as the online shop and garden tours to The Prince of Wales’s Highgrove Estate in Gloucestershire.

The shops sell organic foods and exclusive branded products for the home and garden. The products are inspired by the Highgrove Garden and the wide-ranging interests of The Prince of Wales. All products meet rigorous buying criteria and are sourced responsibly with regard to environmental issues. 

Profits from the Highgrove shops and tours of Highgrove gardens are donated to The Prince of Wales's Charitable Foundation trading as The Prince of Wales's Charitable Fund (PWCF).


Trusts and Foundations

Since 2015, PWCF has received over £2 million from the players of The People's Postcode Lottery.